A theoretical framework for the concept of ‘Internet strategy'
Organisations know that the Internet could or should play an important role in goal achievement, but are uncertain about its strategic application. It can therefore be said that the Internet remains largely ‘a technology in search of a strategy’. This article explores ‘Internet strategy’ from the p...
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Main Authors: | Benita Steyn, Anské Grobler, Berdine Cilliers |
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Format: | Article |
Language: | English |
Published: |
University of Johannesburg
2022-10-01
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Series: | Communicare |
Subjects: | |
Online Access: | https://journals.uj.ac.za/index.php/jcsa/article/view/1751 |
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