A theoretical framework for the concept of ‘Internet strategy'

Organisations know that the Internet could or should play an important role in goal achievement, but are uncertain about its strategic application. It can therefore be said that the Internet remains largely ‘a technology in search of a strategy’. This article explores ‘Internet strategy’ from the p...

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Bibliographic Details
Main Authors: Benita Steyn, Anské Grobler, Berdine Cilliers
Format: Article
Language:English
Published: University of Johannesburg 2022-10-01
Series:Communicare
Subjects:
Online Access:https://journals.uj.ac.za/index.php/jcsa/article/view/1751
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