Using Social Marketing to Reduce Intention of Cesarean Section in Iranian Women

Introduction. In Iran, the rate of cesarean section is three times more than the acceptable rate considered by the World Health Organization. This study aimed at reducing the selection of cesarean section by primigravida through an intervention based on social marketing in Boyer-Ahmad County, Iran,...

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Bibliographic Details
Main Authors: Mostafa Maleki, Ali Mousavizadeh, Saadat Parhizkar, Mohsen Shams
Format: Article
Language:English
Published: Wiley 2021-01-01
Series:Journal of Pregnancy
Online Access:http://dx.doi.org/10.1155/2021/3920126
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