Adolescents’ advertising literacy and body self-perception in the face of influencer marketing
In today's society, people are increasingly conscious of their bodies, and marketers are well aware of this fact. As a result, influencers have started to include body-related content in their posts, especially when promoting fashion, food, cosmetics, beauty or fitness brands. This, and the in...
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Format: | Article |
Language: | English |
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Pontificia Universidad Católica de Chile
2025-01-01
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Series: | Cuadernos.info |
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Online Access: | https://cuadernos.info/index.php/cdi/article/view/82134 |
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