Destiny of Destinations: Can TDM Help?

Tourism destination management (TDM) is a popular catchword of current tourism research. A research, co-financed by the European Union through the Hungary-Croatia IPA Cross-border Co-operation Programme, within the project ’Health &Rural Tourism DM Model’ (project no.: HUHR/1101/2.1.3/0006), was...

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Main Authors: Zsuzsanna Bacsi, Ernő Kovács, Zsuzsanna Lőke, Krisztián Horváth
Format: Article
Language:ces
Published: University of South Bohemia 2014-06-01
Series:DETUROPE
Subjects:
Online Access:http://www.deturope.eu/file_download.php?type=2&item=49
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author Zsuzsanna Bacsi
Ernő Kovács
Zsuzsanna Lőke
Krisztián Horváth
author_facet Zsuzsanna Bacsi
Ernő Kovács
Zsuzsanna Lőke
Krisztián Horváth
author_sort Zsuzsanna Bacsi
collection DOAJ
description Tourism destination management (TDM) is a popular catchword of current tourism research. A research, co-financed by the European Union through the Hungary-Croatia IPA Cross-border Co-operation Programme, within the project ’Health &Rural Tourism DM Model’ (project no.: HUHR/1101/2.1.3/0006), was carried out in 2013 to analyse the specialities of TDM in health tourism destinations, the physical and human resources of such destinations, aspects of sustainability and competitiveness, the main factors of success. Primary data were collected by surveys and interviews carried out in six spa towns of Western Hungary. The main findings indicated, that the major natural natural endowment is medicinal water in the research area, tourism infrastructure and superstructure are sufficient, although the range of services, and marketing of health tourism services should be improved. Destination management organisations perform least efficiently in attracting investors. The attitudes of stakeholders of the tourism sector towards the idea of TDM differ, while in less successful destinations they are more inclined to cooperate this way, they are rather reluctant to do so in successful destinations. Assessing the traits of tourism service providers, the natural assets, the local community and the targeted tourist segments a general model of health tourism destinations is outlined by the four componenets of the well-known VICE model.
format Article
id doaj-art-47d60c3ceb79473a8928cb1269e9c46d
institution Kabale University
issn 1821-2506
language ces
publishDate 2014-06-01
publisher University of South Bohemia
record_format Article
series DETUROPE
spelling doaj-art-47d60c3ceb79473a8928cb1269e9c46d2025-02-02T18:13:03ZcesUniversity of South BohemiaDETUROPE1821-25062014-06-0161632Destiny of Destinations: Can TDM Help?Zsuzsanna Bacsi0Ernő Kovács1Zsuzsanna Lőke2Krisztián Horváth3University of Pannonia, Georgikon FacultyUniversity of Pannonia, Georgikon FacultyUniversity of Pannonia, Georgikon FacultyH&H Minőség Tanácsadó Bt.Tourism destination management (TDM) is a popular catchword of current tourism research. A research, co-financed by the European Union through the Hungary-Croatia IPA Cross-border Co-operation Programme, within the project ’Health &Rural Tourism DM Model’ (project no.: HUHR/1101/2.1.3/0006), was carried out in 2013 to analyse the specialities of TDM in health tourism destinations, the physical and human resources of such destinations, aspects of sustainability and competitiveness, the main factors of success. Primary data were collected by surveys and interviews carried out in six spa towns of Western Hungary. The main findings indicated, that the major natural natural endowment is medicinal water in the research area, tourism infrastructure and superstructure are sufficient, although the range of services, and marketing of health tourism services should be improved. Destination management organisations perform least efficiently in attracting investors. The attitudes of stakeholders of the tourism sector towards the idea of TDM differ, while in less successful destinations they are more inclined to cooperate this way, they are rather reluctant to do so in successful destinations. Assessing the traits of tourism service providers, the natural assets, the local community and the targeted tourist segments a general model of health tourism destinations is outlined by the four componenets of the well-known VICE model.http://www.deturope.eu/file_download.php?type=2&item=49health tourismtourism destination managementsurveyWestern Hungary
spellingShingle Zsuzsanna Bacsi
Ernő Kovács
Zsuzsanna Lőke
Krisztián Horváth
Destiny of Destinations: Can TDM Help?
DETUROPE
health tourism
tourism destination management
survey
Western Hungary
title Destiny of Destinations: Can TDM Help?
title_full Destiny of Destinations: Can TDM Help?
title_fullStr Destiny of Destinations: Can TDM Help?
title_full_unstemmed Destiny of Destinations: Can TDM Help?
title_short Destiny of Destinations: Can TDM Help?
title_sort destiny of destinations can tdm help
topic health tourism
tourism destination management
survey
Western Hungary
url http://www.deturope.eu/file_download.php?type=2&item=49
work_keys_str_mv AT zsuzsannabacsi destinyofdestinationscantdmhelp
AT ernokovacs destinyofdestinationscantdmhelp
AT zsuzsannaloke destinyofdestinationscantdmhelp
AT krisztianhorvath destinyofdestinationscantdmhelp