Persuasive Rhetoric in Health Tourism Websites: Effective Verbal Strategies for Customer Engagement
In the competitive field of tourism marketing, verbal strategies play a crucial role in promoting products and services, particularly in specialized areas like health tourism. To effectively engage and persuade potential tourists, marketers employ specific linguistic techniques that shape positive i...
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| Main Author: | |
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| Format: | Article |
| Language: | English |
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Vasyl Stefanyk Precarpathian National University
2024-12-01
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| Series: | Journal of Vasyl Stefanyk Precarpathian National University |
| Subjects: | |
| Online Access: | https://journals.pnu.edu.ua/index.php/jpnu/article/view/8633 |
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