Figure di identità. La lettera-immagine come espressione dell'identità di prodotto
Through the analysis of some exemplary cases referred to the field of packaging design, we want to investigate how the typeface generates identity figures that modify the status of fonts, making them play the role of images capable of activating processes of meaning and narratives consistent with th...
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Main Author: | |
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Format: | Article |
Language: | English |
Published: |
Associazione Ocula
2024-06-01
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Series: | Ocula |
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Online Access: | https://www.ocula.it/files/OCULA-30-BUCCHETTI-Figure-di-identit-la-lettera-immagine-come-espressione-dellid |
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