The Legal Reform of Trademark Protection and Dispute Mitigation: Lessons From Licensing Well-Established Brands in Indonesia
This paper explores the intricate landscape of trademark protection within the realm of Intellectual Property Rights (IPRs). Trademarks, emblematic of brand identity and consumer trust, wield significant economic value and reputation. However, they are increasingly vulnerable to infringement, posing...
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| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Universitas Negeri Semarang
2024-04-01
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| Series: | Journal of Law and Legal Reform |
| Subjects: | |
| Online Access: | https://journal.unnes.ac.id/journals/jllr/article/view/3467 |
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