QUANTITATIVE RESEARCH OF FACTORS (CONVENIENCE OF ACCESS AND GENDER) INFLUENCING THE FOOD STORE CHOICE IN NAGYKŐRÖS
The objective of the research is to analyze the food purchasing decisions of Hungarian customers depending on priority factors (convenience of access and gender) that impact the food store choice. To identify the characteristics of food shopping behaviour, we conducted a customer survey of 220 i...
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| Main Authors: | Kata Földi, Zoltán Szakály, Beáta László |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
University of Debrecen
2024-06-01
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| Series: | Apstract: Applied Studies in Agribusiness and Commerce |
| Subjects: | |
| Online Access: | https://ojs.lib.unideb.hu/apstract/article/view/13195 |
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