Luppolo e “moral imagination” nella filiera moralmente controllata di Baladin
Baladin is the pioneer producer and emblem of the Italian craft beer. Its “morally controlled supply chain” represents a sustainable model, in which innovation and economic success are rooted in the business ethics’ founding values. Hops, the plant characterizing beer, is one of the symbolic factors...
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Format: | Article |
Language: | Italian |
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Dipartimento Culture e Società - Università di Palermo
2021-12-01
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Series: | Archivio Antropologico Mediterraneo |
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Online Access: | https://journals.openedition.org/aam/4799 |
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author | Damiano Cortese |
author_facet | Damiano Cortese |
author_sort | Damiano Cortese |
collection | DOAJ |
description | Baladin is the pioneer producer and emblem of the Italian craft beer. Its “morally controlled supply chain” represents a sustainable model, in which innovation and economic success are rooted in the business ethics’ founding values. Hops, the plant characterizing beer, is one of the symbolic factors of corporate responsible choices with a positive and widespread impact: even in a market with a decreasing value its cultivation is the evidence of a strenuous position that guarantees a constant success. The business management perspective is aimed at bringing out replicable elements of a business that is emblematic from an environmental, economic, and social point of view. |
format | Article |
id | doaj-art-37e93a066ada4755955e124a668b27b9 |
institution | Kabale University |
issn | 2038-3215 |
language | Italian |
publishDate | 2021-12-01 |
publisher | Dipartimento Culture e Società - Università di Palermo |
record_format | Article |
series | Archivio Antropologico Mediterraneo |
spelling | doaj-art-37e93a066ada4755955e124a668b27b92025-01-30T14:21:04ZitaDipartimento Culture e Società - Università di PalermoArchivio Antropologico Mediterraneo2038-32152021-12-01242310.4000/aam.4799Luppolo e “moral imagination” nella filiera moralmente controllata di BaladinDamiano CorteseBaladin is the pioneer producer and emblem of the Italian craft beer. Its “morally controlled supply chain” represents a sustainable model, in which innovation and economic success are rooted in the business ethics’ founding values. Hops, the plant characterizing beer, is one of the symbolic factors of corporate responsible choices with a positive and widespread impact: even in a market with a decreasing value its cultivation is the evidence of a strenuous position that guarantees a constant success. The business management perspective is aimed at bringing out replicable elements of a business that is emblematic from an environmental, economic, and social point of view.https://journals.openedition.org/aam/4799hops; craft beer; supply chain; business ethics; sustainability |
spellingShingle | Damiano Cortese Luppolo e “moral imagination” nella filiera moralmente controllata di Baladin Archivio Antropologico Mediterraneo hops; craft beer; supply chain; business ethics; sustainability |
title | Luppolo e “moral imagination” nella filiera moralmente controllata di Baladin |
title_full | Luppolo e “moral imagination” nella filiera moralmente controllata di Baladin |
title_fullStr | Luppolo e “moral imagination” nella filiera moralmente controllata di Baladin |
title_full_unstemmed | Luppolo e “moral imagination” nella filiera moralmente controllata di Baladin |
title_short | Luppolo e “moral imagination” nella filiera moralmente controllata di Baladin |
title_sort | luppolo e moral imagination nella filiera moralmente controllata di baladin |
topic | hops; craft beer; supply chain; business ethics; sustainability |
url | https://journals.openedition.org/aam/4799 |
work_keys_str_mv | AT damianocortese luppoloemoralimaginationnellafilieramoralmentecontrollatadibaladin |