“Cash Masters” Coming Out as “Straight”: Social Media and the Changing Dynamics of Gender and Sexuality

This article explores a novel concept called “straight cash master” emerging on social media platforms, especially X. The concept refers to relationships where self-identified straight men act as masters and primarily gay individuals take on the role of slaves. Several factors make this concept wort...

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Bibliographic Details
Main Author: Sozen Basturk
Format: Article
Language:English
Published: SAGE Publishing 2025-01-01
Series:Social Media + Society
Online Access:https://doi.org/10.1177/20563051251313662
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