UNLEASHING THE POWER OF VISUAL ENGAGEMENT: ANALYSIS OF VIDEO MARKETING STRATEGIES USED BY RESORTS IN LAIYA, BATANGAS
This study explores the effectiveness of video marketing strategies used by resorts in Laiya, Batangas, focusing on enhancing brand recognition and customer conversion. It aims to determine the significant differences between factors influencing video marketing effectiveness and respondent profiles...
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| Format: | Article |
| Language: | English |
| Published: |
Zibeline International
2024-10-01
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| Series: | Acta Informatica Malaysia |
| Subjects: | |
| Online Access: | https://actainformaticamalaysia.com/archives/AIM/2aim2024/2aim2024-84-86.pdf |
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