Website quality affects online complusive purchase behaviour of students faculty of economics and business UNP
Website quality can encourage consumers to purchase goods easily through an app. This in turn increases online shopping behaviour. Recently, there is a tendency that shoppers consider impulsive behaviour when making online purchases. The purpose of this study was to determine the Impact of Website Q...
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| Main Authors: | , , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Indonesian Institute for Counseling, Education and Therapy (IICET)
2024-12-01
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| Series: | JPPI (Jurnal Penelitian Pendidikan Indonesia) |
| Subjects: | |
| Online Access: | https://jurnal.iicet.org/index.php/jppi/article/view/3702 |
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