How employees can break out of their learning comfort zone in green innovation scenarios: a nudging experiment based on the pressures of sustainable development in China
The use of nudging tools to motivate employees to actively participate in corporate green innovation has not yet received sufficient attention. Designing and implementing effective nudging strategies to push employees out of their comfort zones and actively learning green knowledge can bridge the re...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Frontiers Media S.A.
2025-06-01
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| Series: | Frontiers in Psychology |
| Subjects: | |
| Online Access: | https://www.frontiersin.org/articles/10.3389/fpsyg.2025.1430125/full |
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