Buy now, pray later? Demystifying unrestrained spending in the age of BNPL

Purpose – This research examines the relationship between intrinsic religiosity, financial literacy, intention to use BNPL, and their combined effect on the growing purchasing behavior of Jakarta’s youth. Design/methodology/approach – The study used a quantitative method with self-administered ques...

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Bibliographic Details
Main Authors: Farhan Furqan, Christian Haposan Pangaribuan, Santo Tjhin, Calista Luhur
Format: Article
Language:English
Published: Universitas Islam Indonesia 2025-01-01
Series:Jurnal Siasat Bisnis
Subjects:
Online Access:https://journal.uii.ac.id/JSB/article/view/33269
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