Analysis of consumer preferences in sustainable fashion consumption

Purpose. Growing consumer concern about the environmental and ethical impact of their clothing purchases has led to an increased desire for more conscious alternatives, which has stimulated the emergence of a market for products that prioritise sustainability. This study aims to explore the complexi...

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Bibliographic Details
Main Authors: Zeynep Bumin, Mete Bumin
Format: Article
Language:Bulgarian
Published: Innovations and Sustainability Academy 2024-09-01
Series:Journal of Innovations and Sustainability
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Online Access:https://is-journal.com/is/article/view/298
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