La communication engageante au service des changements de comportement en matière d’éthique
One objective of an action-research conducted with managers of Montreal’s municipal administration is to test the effectiveness of the binding communication paradigm to promote the ethical behaviour. The authors wish to understand why regulatory policies based on written standards (codes of ethics)...
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| Main Authors: | , |
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| Format: | Article |
| Language: | fra |
| Published: |
Université Laval
2014-04-01
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| Series: | Communication |
| Subjects: | |
| Online Access: | https://journals.openedition.org/communication/4989 |
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