Effects of Honey Sales Performed via Television Commercials on Consumers’ Buying Behavior

Honey is the most known and consumed bee product by consumers. Therefore, from the past to the present, the investigation of the factors affecting the supply and consumption of honey has been on the agenda of the researchers. For this purpose, in our survey study, the effects of honey sales carried...

Full description

Saved in:
Bibliographic Details
Main Authors: Dilek Kabakcı, Soner Çankaya, Gökhan Akdeniz, Engin Derebaşı
Format: Article
Language:English
Published: Hasan Eleroğlu 2020-11-01
Series:Turkish Journal of Agriculture: Food Science and Technology
Subjects:
Online Access:http://www.agrifoodscience.com/index.php/TURJAF/article/view/3312
Tags: Add Tag
No Tags, Be the first to tag this record!