Information Sharing and Channel Construction of Supply Chain under Asymmetric Demand Information

Information sharing and marketing channel building have become an important problem of supply chain management theory and practice. The research of information sharing focused on traditional channel of supply chain between upstream and downstream enterprises; however, the research ignores the behavi...

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Bibliographic Details
Main Authors: Guangdong Wu, Qingshan Kong, Jian-gang Shi, Hamid Reza Karimi, Wei Zhang
Format: Article
Language:English
Published: Wiley 2014-01-01
Series:Journal of Applied Mathematics
Online Access:http://dx.doi.org/10.1155/2014/107589
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