Harnessing competitive advantage: A resource-based perspective on sustainable business performance in tourism villages
Purpose – This research analyzes the competitive advantage of tourist villages influenced by VRIN and non-VRIN resources on the performance of tourist village businesses. The sporadic nature of village tourism development and the difficulty of getting out of the pioneer level are the problems raise...
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| Format: | Article |
| Language: | English |
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Universitas Islam Indonesia
2025-01-01
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| Series: | Jurnal Siasat Bisnis |
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| Online Access: | https://journal.uii.ac.id/JSB/article/view/36276 |
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| author | Prof. Dr. Sri Setyo Iriani Nuswantara Dian Anita Pribadi Farid Sukardani Puspita Sari Nugrohoseno Dwiarko Junianta Reynaldi Dwi |
| author_facet | Prof. Dr. Sri Setyo Iriani Nuswantara Dian Anita Pribadi Farid Sukardani Puspita Sari Nugrohoseno Dwiarko Junianta Reynaldi Dwi |
| author_sort | Prof. Dr. Sri Setyo Iriani |
| collection | DOAJ |
| description |
Purpose – This research analyzes the competitive advantage of tourist villages influenced by VRIN and non-VRIN resources on the performance of tourist village businesses. The sporadic nature of village tourism development and the difficulty of getting out of the pioneer level are the problems raised in this study.
Design/methodology/approach –This research collected primary data on respondents who were workers from tourist villages, according to the established criteria. A total of 383 research respondents were obtained from distributing questionnaires. Using a quantitative approach, this study analyzed the relationship between VRIN resource and non-VRIN resource variables on competitive advantage, which then affects business performance
Findings – The research of the study shows that VRIN resources significantly influence competitive advantage, which then affects business performance. The results of the study also show that non-VRIN resources do not affect competitive advantage. This shows how VRIN resources play a role in forming the unique value of tourist villages as well as traditional resources that are no longer relevant in forming the competitive advantages of tourist villages.
Research limitations/implications – This research has limitations in generalizing the research results, where the research context was only conducted in Indonesia, precisely in East Java. Further research can develop the research by adding the geographical scope of the research sample.
Practical implications – This research underlines the importance of strategic development of tourist villages based on a resource-based view approach. Development based on intangible assets, integration, and collaboration with other parties can be done by tourist villages.
Originality/value – The use of the resource-based view approach in analyzing the competitive advantage of tourist villages is still not widely used, which then becomes the unique value of this research.
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| format | Article |
| id | doaj-art-1060b6a3b8ae4f38bf60da7aaaed96a6 |
| institution | Kabale University |
| issn | 0853-7666 2528-7001 |
| language | English |
| publishDate | 2025-01-01 |
| publisher | Universitas Islam Indonesia |
| record_format | Article |
| series | Jurnal Siasat Bisnis |
| spelling | doaj-art-1060b6a3b8ae4f38bf60da7aaaed96a62025-01-18T08:55:46ZengUniversitas Islam IndonesiaJurnal Siasat Bisnis0853-76662528-70012025-01-0128210.20885/jsb.vol28.iss2.art8Harnessing competitive advantage: A resource-based perspective on sustainable business performance in tourism villagesProf. Dr. Sri Setyo Iriani0Nuswantara Dian Anita1Pribadi Farid2Sukardani Puspita Sari3Nugrohoseno Dwiarko4Junianta Reynaldi Dwi5Universitas Negeri Surabaya, Surabaya, IndonesiaUniversitas Negeri Surabaya, Surabaya, IndonesiaUniversitas Negeri Surabaya, Surabaya, IndonesiaUniversitas Negeri Surabaya, Surabaya, IndonesiaUniversitas Negeri Surabaya, Surabaya, IndonesiaUniversitas Islam Indonesia, Yogyakarta, Indonesia Purpose – This research analyzes the competitive advantage of tourist villages influenced by VRIN and non-VRIN resources on the performance of tourist village businesses. The sporadic nature of village tourism development and the difficulty of getting out of the pioneer level are the problems raised in this study. Design/methodology/approach –This research collected primary data on respondents who were workers from tourist villages, according to the established criteria. A total of 383 research respondents were obtained from distributing questionnaires. Using a quantitative approach, this study analyzed the relationship between VRIN resource and non-VRIN resource variables on competitive advantage, which then affects business performance Findings – The research of the study shows that VRIN resources significantly influence competitive advantage, which then affects business performance. The results of the study also show that non-VRIN resources do not affect competitive advantage. This shows how VRIN resources play a role in forming the unique value of tourist villages as well as traditional resources that are no longer relevant in forming the competitive advantages of tourist villages. Research limitations/implications – This research has limitations in generalizing the research results, where the research context was only conducted in Indonesia, precisely in East Java. Further research can develop the research by adding the geographical scope of the research sample. Practical implications – This research underlines the importance of strategic development of tourist villages based on a resource-based view approach. Development based on intangible assets, integration, and collaboration with other parties can be done by tourist villages. Originality/value – The use of the resource-based view approach in analyzing the competitive advantage of tourist villages is still not widely used, which then becomes the unique value of this research. https://journal.uii.ac.id/JSB/article/view/36276Resource-based Viewcompetitive advantageVRIN business results tourism village |
| spellingShingle | Prof. Dr. Sri Setyo Iriani Nuswantara Dian Anita Pribadi Farid Sukardani Puspita Sari Nugrohoseno Dwiarko Junianta Reynaldi Dwi Harnessing competitive advantage: A resource-based perspective on sustainable business performance in tourism villages Jurnal Siasat Bisnis Resource-based View competitive advantage VRIN business results tourism village |
| title | Harnessing competitive advantage: A resource-based perspective on sustainable business performance in tourism villages |
| title_full | Harnessing competitive advantage: A resource-based perspective on sustainable business performance in tourism villages |
| title_fullStr | Harnessing competitive advantage: A resource-based perspective on sustainable business performance in tourism villages |
| title_full_unstemmed | Harnessing competitive advantage: A resource-based perspective on sustainable business performance in tourism villages |
| title_short | Harnessing competitive advantage: A resource-based perspective on sustainable business performance in tourism villages |
| title_sort | harnessing competitive advantage a resource based perspective on sustainable business performance in tourism villages |
| topic | Resource-based View competitive advantage VRIN business results tourism village |
| url | https://journal.uii.ac.id/JSB/article/view/36276 |
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