Business strategy design methodologies: from product design to platform design
The article presents an analysis of modern methodologies that are successfully used for the development of innovative products and ecosystem platforms. The paper describes the tools of the “Jobs To Be Done” approach. The author highlights the differences between the two concepts “Jobs-As-Activities”...
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| Format: | Article |
| Language: | Russian |
| Published: |
State University of Management
2021-07-01
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| Series: | Управление |
| Subjects: | |
| Online Access: | https://upravlenie.guu.ru/jour/article/view/416 |
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