Challenges in Bootstrapping a Start-Up Venture: Keenga Research Turning the Tables on Venture Capitalists

This case study chronicles the timeline of a new venture – Keenga Research. Keenga Research has a novel proposition that it is seeking to introduce to the market. The business concept is to ask entrepreneurs to review the venture capital (VC) firm that funded them. Reviews of VC firms would then be...

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Bibliographic Details
Main Authors: Prescott C. Ensign, Anthony A. Woods
Format: Article
Language:English
Published: Cognitione Foundation for the Dissemination of Knowledge and Science 2016-01-01
Series:Journal of Entrepreneurship, Management and Innovation
Subjects:
Online Access: http://jemi.edu.pl/uploadedFiles/file/all-issues/vol12/issue1/JEMI_Vol12_Issue1_2016_Article6.pdf
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