Problems and Function of Naming in Perception of Advertising Messages by Different Target Groups
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Main Author: | D. O. Skok |
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Format: | Article |
Language: | English |
Published: |
MGIMO University Press
2011-10-01
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Series: | Vestnik MGIMO-Universiteta |
Online Access: | https://www.vestnik.mgimo.ru/jour/article/view/2111 |
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