A Novel Influence Maximization Algorithm for a Competitive Environment Based on Social Media Data Analytics

Online social networks are increasingly connecting people around the world. Influence maximization is a key area of research in online social networks, which identifies influential users during information dissemination. Most of the existing influence maximization methods only consider the transmiss...

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Bibliographic Details
Main Authors: Jie Tong, Leilei Shi, Lu Liu, John Panneerselvam, Zixuan Han
Format: Article
Language:English
Published: Tsinghua University Press 2022-06-01
Series:Big Data Mining and Analytics
Subjects:
Online Access:https://www.sciopen.com/article/10.26599/BDMA.2021.9020024
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