Explaining Consumers’ Intention for Traceable Pork regarding Animal Disease: The Role of Food Safety Concern, Risk Perception, Trust, and Habit

Purpose. The aim of this paper is to explain a consumers’ intention for traceable food in the context of the African Swine Fever (ASF) outbreak, in order to provide scientific knowledge for the government’s intervention to mitigate the perceived risk and to promote the development of traceable food....

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Bibliographic Details
Main Authors: Huy Duc Dang, Giang Thanh Tran
Format: Article
Language:English
Published: Wiley 2020-01-01
Series:International Journal of Food Science
Online Access:http://dx.doi.org/10.1155/2020/8831356
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