Le débat présidentiel au prisme de l’identité visuelle

This study seeks to examine the effects that non-verbal elements, predominantly in cases of presidential debate, are likely to produce on viewers / voters. The point is to capture the persuasive power of visual identity and its contribution to the effectiveness of oratory performance. The aim is to...

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Bibliographic Details
Main Authors: Samir Meftah, Mourad Bektache
Format: Article
Language:fra
Published: Université Abderrahmane Mira 2022-12-01
Series:Multilinguales
Subjects:
Online Access:https://journals.openedition.org/multilinguales/8809
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