STUDY ON THE CONSUMER PROFILE OF AGED BEEF IN CLUJ COUNTY

STUDY ON THE CONSUMER PROFILE OF AGED BEEF IN CLUJ COUNTY

The purpose of the study was to identify the consumer profly and preferred characteristics of aged beef in order to assess the marketing mix of new aged beef products. The study was designed to identify the consumer profile of aged beef available in specialized stores or supermarkets. The study was...

Full description

Saved in:
Bibliographic Details
Main Authors: Adriana - Paula DAVID, Andra Ianchis-Pop, Valentina Sonca, Maria Cristina Colciar, Susana Hurducaș, Giorgiana Cătunescu, Cristina Colciar, Lorena Raducanu
Format: Article
Language:English
Published: AcademicPres 2024-07-01
Series:Agricultura
Subjects:
beef aging, dry aging, wet aging, consumer profile
Online Access:https://journals.usamvcluj.ro/index.php/agricultura/article/view/14889
Tags: Add Tag
No Tags, Be the first to tag this record!

Similar Items

Similar Items