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Evaluating the role of environmental advertising on the use of eye movements towards the brand
Published 2025-02-01“…The main contextual factors of Ambient advertising are determined based on the use of eye tracking also include advertising slogans, billboard elements, and customers' eye movement analysis. …”
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The relationship between factors affecting the development of industrial startups using methodology Fuzzy cognitive mapping
Published 2025-02-01“…Today, the use of e-mail marketing, using virtual networks, and influencers has much more feedback than traditional marketing such as billboard and tract ads.…”
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