Research of actual characteristics for describing of the target audience for digital marketing by D. A. Khokhlov

Get full text

Anomaly Usage Behavior Detection Based on Multi-Source Water and Electricity Consumption Information by Wenqing Zhou, Chaoqiang Chen, Qin Yan, Bin Li, Kang Liu, Yingjun Zheng, Hongming Yang, Hui Xiao, Sheng Su

“…Current resident anomaly detection technologies rely on single-source energy data, lacking detailed behavior pattern analysis. Hence, this paper proposes a method to detect abnormal residential water and electricity usage by incorporating multi-source information. …”
Get full text

Evaluation and visualization of multiaxial fatigue behavior under random non-proportional loading condition by Takahiro Morishita, Fumio Ogawa, Takamoto Itoh

Get full text

Towards a Conceptual Model of Users’ Expectations of an Autonomous In-Vehicle Multimodal Experience by Ecem Berfin Ince, Kyungjoo Cha, Junghyun Cho

Get full text

Research on Personalized Recommender System Adapting to Different Business by Caixia Tao, Hai Yuan, Kang Chen, Anhua Ma

“…A design of personalized recommender system adapting to different business was presented, including the collection and analysis of user's all explicit and implicit behavior, using user behavior profiles and entropy method to determine the weight of the behavior for analyzing user interest, the introduction of time forgetting function to solve the problem of user interest drift, and getting a list of the user's personalized recommendation based on collaborative filtering technology. …”
Get full text

GPS TRAJECTORY CLUSTERING FOR SPATIO – TEMPORAL BEHAVIOR ANALYSIS: THE APPLICATION OF HEATMAP TECHNIQUES AND SPATIO- TEMPORAL DUAL GRAPH NEURAL NETWORK by Mais Muhanad, Wadhah R.Baiee

Get full text

Description of Weight-Related Content and Recommended Dietary Behaviors for Weight Loss Frequently Reposted on X (Twitter) in English and Japanese: Content Analysis by Fumi Oono, Mai Matsumoto, Risa Ogata, Mizuki Suga, Kentaro Murakami

Get full text

Analysis of Tobacco Cessation Programs in Dental Settings by Niharika Benjamin, Varsha Choubey, Meenakshi Bhasin, Bedkekar Sushma, Anushree Choudhary, Pallavi Ammu Thomas

“…Participants included 400 adult tobacco users who were randomly assigned to either an intervention group (n = 200) or a control group (n = 200). …”
Get full text

The Sustainability of Knowledge-Sharing Behavior Based on the Theory of Planned Behavior in Q&A Social Network Community by Xin Feng, Lijie Wang, Yue Yan, Qi Zhang, Liming Sun, Jiangfei Chen, Ye Wu

“…It is very important and urgent to explore the factors that affect users’ willingness to share knowledge. In response to this problem, this paper builds a theoretical model of the factors that are affecting users’ willingness to share knowledge and uses questionnaire research methods to conduct research design and collect sample data and uses methods such as correlation analysis and structural equation modeling to verify the model and hypothesis. …”
Get full text

Investigating the impact of user perception and gamification elements on repurchase decisions in game live broadcasting by Guihua Zhang, Guihua Zhang, Junwei Cao, Mengli Huang, Shang Meng

“…Based on the theory of affordance-psychological outcome-behavioral (A-P-B), this paper introduces three gamification elements of user activity visibility, user level visibility and purchase effect visibility, and three user-perceived experience values of perceived hedonic value, perceived cognitive value and perceived social value to establish the model. …”
Get full text

Deceptive Self-Presentation: The Role of Social Media User Motivation and the Dark Triad Personality by Ujam Jaenudin, Elis Anisah Fitriah, Mirna Devi

“…It was conducted quantitatively through structural equation model (SEM) analysis based on partial least squares (PLS) using data collected from 400 early adult Instagram users between the ages of 20 and 34 years in Indonesia. …”
Get full text

Enhancing Cobot Design Through User Experience Goals: An Investigation of Human–Robot Collaboration in Picking Tasks by Ana Pinto, Inês Duarte, Carla Carvalho, Luís Rocha, Joana Santos

Get full text

An integrated optimization model of network behavior victimization identification based on association rule feature extraction by Shengli ZHOU, Linqi RUAN, Rui XU, Xikang ZHANG, Quanzhe ZHAO, Yuanbo LIAN

“…The identification of the risk of network behavior victimization was of great significance for the prevention and warning of telecom network fraud.Insufficient mining of network behavior features and difficulty in determining relationships, an integrated optimization model for network behavior victimization identification based on association rule feature extraction was proposed.The interactive traffic data packets generated when users accessed websites were captured by the model, and the implicit and explicit behavior features in network traffic were extracted.Then, the association rules between features were mined, and the feature sequences were reconstructed using the FP-Growth algorithm.Finally, an analysis model of telecom network fraud victimization based on network traffic analysis was established, combined with the stochastic forest algorithm of particle swarm optimization.The experiments show that compared with general binary classification models, the proposed model has better precision and recall rates and can effectively improve the accuracy of network fraud victimization identification.…”
Get full text

User Segmentation Based on Purchasing Habits and Preferences on the Amazon Platform Using K-Means Clustering by Al Isra Denk Rimakka, Rezty Amalia Aras

“…The research process involves Knowledge Data Discovery (KDD) stages, including data processing, attribute selection, and applying the K-Means Clustering algorithm. The analysis results reveal five distinct user clusters, each with unique characteristics reflecting user behavior and preferences. …”
Get full text

Development of Fuzzy Level of Service Criteria for Bus Rapid Transit considering User Heterogeneities in China by Yueying Huo, Jianrong Liu, Jian Zhang, Xiaojuan Li

“…Transit passengers are heterogeneous in their perceptions, needs, and behavior. The traditional hard LOS criteria have an inherent weakness, because of which the accuracy of an LOS analysis is limited. …”
Get full text

Cross-Cultural Perspectives on Fake News: A Comparative Study of Instagram Users in Greece and Portugal by Evangelia Pothitou, Maria Perifanou, Anastasios A. Economides

“…The results reveal distinct user behaviors: Greeks exhibit a unique inclination towards social connections, displaying an increased trust in friends’ content and investing more time on Instagram, reflecting the importance of personal connections in their media consumption. …”
Get full text

An exploration of the influencing factors of privacy fatigue among mobile social media users from the configuration perspective by Wenjun Wang, Qikai Wu, Dongqi Li, Xinluan Tian

“…This study not only provides theoretical reference for understanding the antecedents of privacy fatigue among users but also offers new practical solutions for user privacy management.…”
Get full text

Using photovoice to define “community” in substance use disorder research engaging service users, providers, and policymakers by McGladrey Margaret L, Marisa Booty, Ramona Olvera, Peter Balvanz, Hilary L. Surratt, Shannon Matthews, Susannah Stitzer, Owusua Yamoah, Sylvia Ellison, Kevin Campbell, Amy Farmer, Bethany Gealy, Mike Greenwell, Felicia Harris, Amy Kuntz, Sara Szelagowski, Alexandrea Shouse, Carrie B. Oser

Get full text

Engagement With an Internet-Administered, Guided, Low-Intensity Cognitive Behavioral Therapy Intervention for Parents of Children Treated for Cancer: Analysis of Log-Data From the... by Christina Reuther, Louise von Essen, Mudassir Imran Mustafa, Markus Saarijärvi, Joanne Woodford

“…User engagement was measured behaviorally, for example, through log-data tracking, and future research should measure emotional and cognitive components of engagement. …”
Get full text

Ethical Considerations of Influencing Behavior Using Computer Technology by Michael Bailey, Richard Hill, Albert Brown

“…Today, the use of various psychological techniques in the design of products and services based on computer technology is being pursued seriously to gradually and unconsciously influence the behavior and mind of users, and frameworks have been developed in this direction to achieve this goal. …”
Get full text