Presenting a model based on media and social networks in the management of intelligent electricity consumption by Ahmad shojaee arzaneee, Mohamad Hemati, Ali akbar Amin beydokhti

“…According to the results of the research, the following suggestions are presented: Information: media; especially digital channels, books, newspapers, and the Internet can have the strongest effects on people's behavior by stimulating their aesthetic and emotional sense. …”
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Modeling the experience of Iranian telecommunication company customers from commercial sales in line with their sustainability by Mohammad Karvand, Mahdi Mahmodzadeh, Hossein Hakimpour, Monireh Salehnia

“…Extended Abstract Introduction By passing the economy of raw materials, goods and services, and entering the new era, which is the economy of experience; the success of businesses is not only dependent on providing services and products, but also on the creation of experience. Nowadays, instead of services and products, memorable experiences are sold, and creating excellent customer experience is the main goal of organizations in various industries, especially customer-oriented industries. …”
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Analyzing the discourse of tourism development with a justice-oriented and moderate approach by Mostafa Ghodrati, Mehraban Hadipeykani, Reza Ebrahimzadeh

“…The statistical population of this research includes all the texts expressed by government managers in the tourism sector in two historical periods of governance in the Islamic Republic of Iran, including the justice-oriented discourse (1384 to 1392), and the moderation discourse (1392 to 1400) in 8-year periods, published in newspapers, magazines and the website of the presidency etc. …”
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Evaluating the role of environmental advertising on the use of eye movements towards the brand by Seyed Hamid Mir Motahari, Sina Nematizadeh, Seyed Abbas Heydari

“…Extended Abstract                                           Introduction Today, as consumers, we are exposed to hundreds of advertisements every day on television, newspapers, magazines, yellow pages, retail advertisements and websites, and in addition to these implicit advertisements in the form of Classification of products in stores and homes, visual messages on vehicles, road signs, food packaging in restaurants, uniforms of service providers, t-shirts, CDs and Electronic devices attract our attention (Niehorster et al, 2017), and the eyes, when searching and deciding to choose products and brands, guide consumers among the shelves and aisles of stores, shopping centers, and websites; all of which are related to "visual marketing"; that is, commercial and non-commercial companies use visual signs to communicate with consumers with the aim of creating and maintaining mutually beneficial relationships (Kong et al, 2019). …”
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