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    Тhe features of using PR and advertising in international business by Iryna Derid, Karina Bozhko, Inna Zorianska

    Published 2024-06-01
    “…In international business, the planning of international PR and advertising campaigns is complicated by the presence in different countries of such variables as: the political and economic system of the country, the level of development of the country, the type of media system, unique culture. …”
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    The impact of economic, social and health crises on victims of domestic violence by Andrea Domokos

    Published 2024-10-01
    “…The COVID–19 epidemic also provided many lessons regarding the management and prevention of the economic effects of future natural disasters and the associated increased domestic violence. …”
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    HIGHER ECONOMIC EDUCATION IN CONCEPTS OF SYNERGETIC PARADIGM NONLINEAR THINKING by Tatiyana V. Kichkiruk

    Published 2014-06-01
    “…The purpose is to investigate the potential of synergetic paradigm of nonlinear thinking to improve the quality of higher economic education in Ukraine. Methodology is based on the principles of objectivity, consistency, development of bottlenecks which allow investigating the existence of modern higher economic education in Ukraine due to the transitional stage of the country and worldwide globalization processes and crises associated with them. …”
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  10. 70

    HIGHER ECONOMIC EDUCATION IN CONCEPTS OF SYNERGETIC PARADIGM NONLINEAR THINKING by Tatiyana V. Kichkiruk

    Published 2014-06-01
    “…The purpose is to investigate the potential of synergetic paradigm of nonlinear thinking to improve the quality of higher economic education in Ukraine. Methodology is based on the principles of objectivity, consistency, development of bottlenecks which allow investigating the existence of modern higher economic education in Ukraine due to the transitional stage of the country and worldwide globalization processes and crises associated with them. …”
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    Article
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    Brand Association and Competitive advantange in alcoholic beer products in Kabale District, Uganda. by Moses, Agaba

    Published 2020
    “…This study focuses on Resource Based View a model that provides a framework for identifying unique set of resources and this perspective shifts the approach of assessing competitive advantage from the external to the internal environment that is the resource power. This study, therefore, set out to determine the effect of brand Association on competitive advantage in beer products in Kabale district. …”
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    CYCLICAL DYNAMICS OF THE «EXTERNAL» AND «INTERNAL» ENVIRONMENTS OF BUSINESS-ORGANIZATIONS IN GR-MANAGEMENT by A. A. Degtyarev, М. D. Bondarev, A. S. Teteryuk

    Published 2018-05-01
    “…Professional functions on establishing and maintaining relations between business and government are conducted by GR-departments of large companies, specialized consulting firms and business associations. The complexity of those activities for business organizations proceeds from its specific location at the intersection of two environments (sectors): internal (in-house) and external (political and public) ones. …”
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