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    The impact of buyer shopping orientations and demographic factors on the purchasing for different product types- in the context of online shopping by Haseba Salim Hamad

    Published 2021-12-01
    “…Armstrong, G. and Kotler, P. (2003) Marketing: An Introduction, Pearson Education International. Bakos, Y.J. (1997) 'Reducing Buyer Search Costs: Implications for Electronic Marketplaces', Management Science, vol. 43, no. 12, p. 1676–1692. …”
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