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7621
The Brand’s Effect on the Evaluation of Advertising Endorsed by Celebrities: an Experimental Study
Published 2015-01-01“…Celebrity endorsement is a promotional technique to better integrate brand, product and message, thus justifying the high investments by companies to engage celebrities. Although well established, the phenomenon lacks scientific studies that explain, based on the concept of celebrity congruence, the alignment between the celebrity’s profile and the product, also considering brand strength. …”
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7622
INTERNATIONALIZATION OF MICRO AND SMALL ENTERPRISES IN THE INFORMATION TECHNOLOGY INDUSTRY OF THE REPUBLIC OF CROATIA
Published 2013-05-01“…Human capital and knowledge represent the basis for growth of the enterprises from the observed industry, especially for software development companies. Nevertheless, decreased demand for the products from the industry in the Republic of Croatia results in domestic information technology experts deciding to internationalize their business. …”
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7623
USA AND WESTERN EUROPEAN SANCTIONS POLICY WITH RESPECT TO RUSSIA
Published 2019-11-01“…Sectors of the economy and companies have been identified, that, have become objects of sanctions policy and have suffered more from USA and European Union sanctions. …”
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7624
The impact of the climate agenda on the fuel and energy complex development in Russia
Published 2023-07-01“…Examples of reorientation of major Russian energy companies to cleaner types of fuel extraction and production, and their strategic plans and current results in implementing it have been considered.…”
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7625
Pesticide Safety Miniposter: Pesticide Formulations
Published 2012-10-01“…Technicians need to be familiar with the products and formulations they are using, so this poster and its videos will be a useful training tool for pest management companies. Designed by R.W. Baldwin, S.K. Hill, Philip Koehler, P.A. …”
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7626
US-Panama Free Trade Agreement: What Is in It for Florida Agriculture?
Published 2013-07-01“…The FTA provides US companies with better access to the Panamanian market and ensures that most US exports of consumer and industrial products to Panama will be accorded immediate duty-free privileges. …”
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7627
A bibliometric analysis of halal cosmetics consumer behaviour in Indonesia
Published 2024-06-01“…The increasing number of halal cosmetics companies in Indonesia meets consumer demand for products that comply with halal standards. …”
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7628
FOREIGN DIRECT INVESTMENT, RENEWABLE ENERGY AND ECONOMIC GROWTH: AN EMPIRICAL ANALYSIS FROM SOUTH AFRICA
Published 2023-10-01“…The study recommends that the government should offer some sort of help to make sure organizations or companies are adequately influenced to depend largely on renewable energy which will facilitate ecological friendly system in the country. …”
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7629
THE ROLE OF PERSONNEL ASSESSMENT IN THE PROCESS OF HUMAN RESOURCE MANAGEMENT
Published 2018-11-01“…The article considers the methods of personnel assessment in modern Russian and foreign companies, such as the method of management by objectives, performance management, method of personnel assessment «360 degrees», «assessment center». …”
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7630
Effects of Voluntary Product Recall on Consumer’s Trust
Published 2017-01-01“…Once trust is essential for the establishment of a relationship between companies and consumers, this research also evaluated the effects of relational and transactional purchase situations on consumer’s trust and its constructs. …”
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7631
The net cash flow indicator of the order portfolio as an indicator of the contractor economic reliability
Published 2021-08-01“…The subject of the study is the features of the activities of contracting companies that determine the possibility of using a non-standard approach in analysing financial condition of organizations of this profile. …”
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7632
Médicaments génériques : pivot de la reconstruction de l’industrie pharmaceutique
Published 2015-06-01“…While some of these regulations was designed against major pharmaceutical companies (Big Pharma), firms have often co-constructed the regulation with the intent to take advantage. …”
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7633
Research of estimated human resources methods
Published 2020-10-01“…The essence and relevance of evaluation methods, the reliability of the results and the frequency of use of evaluation methods in Russian recruitment companies have been considered in the article. Classical methods have been highlighted, the most popular, time-consuming, and demanded evaluation technologies have been noted. …”
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7634
Design is Everywhere, But Nowhere in Patent Analytics
Published 2023-08-01“…Cases from renowned companies—Apple, Dyson, Samsung, and LG electronics— reveal different shapes of innovation activities, focusing on product diversification strategies, collaboration patterns and design-technology cross-pollination flows. …”
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7635
ABOUT THE APPROACH AND METHOD OF DETERMINING THE VALUE OF ROYALTIES FOR THE DEVELOPMENT OF MINERALS
Published 2019-10-01“…Their basis consists of: determining the value of economic rent as a result of the extraction and sale of mineral resources; ensuring, that mining companies receive income on their production capital at a level not lower than the average for the country’s economy as a whole.…”
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7636
A Flexible Logistics Distribution Hub Model considering Cost Weighted Time
Published 2017-01-01“…Due to the diverse and large quantities of orders in the background of electronic commerce, how to improve the flexibility of distribution hub and reduce the waiting time of customers becomes one of the most challenging questions for logistics companies. With this in mind, this paper proposes a new method of flexibility assessment in distribution hub by introducing cost weighted time (CWT). …”
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7637
On the research for big data uses for public good purposes
Published 2016-12-01“…This big data revolution has also brought new opportunities for private companies, but also for governments and researchers, as the potential applications are numerous. …”
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7638
Pesticide Safety Miniposter: Pesticide Formulations
Published 2012-10-01“…Technicians need to be familiar with the products and formulations they are using, so this poster and its videos will be a useful training tool for pest management companies. Designed by R.W. Baldwin, S.K. Hill, Philip Koehler, P.A. …”
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7639
WELCOMING THE SEMICONDUCTOR INDUSTRY IN GHANA: CHALLENGES AND RECOMMENDATIONS – A CASE STUDY
Published 2021-01-01“…The global semiconductor industry consists of companies in the USA, South Korea, Taiwan, China, and the European Union. …”
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7640
Additional squat of inland vessels during navigation in navigable channels: Calculation procedures
Published 2024-01-01“…In the paper, the conditions of movement of displacement-type cargo ships of our shipping companies along waterways were analyzed in order to determine the occurrence of an additional increase in draft of ships, the so-called. additional or dynamic immersion of the ship - ship's squat. …”
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