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  1. 101
    Providing a development model for the effectiveness of persuasive advertising in social networks

    Providing a development model for the effectiveness of persuasive advertising in social networks by Hamzeh Hessani Khabr, Payam Paslari, Mehdi Bagheri, Saeed Muradpour

    Published 2024-11-01
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  2. 102
    Evaluating the role of environmental advertising on the use of eye movements towards the brand

    Evaluating the role of environmental advertising on the use of eye movements towards the brand by Seyed Hamid Mir Motahari, Sina Nematizadeh, Seyed Abbas Heydari

    Published 2025-02-01
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