Showing 1 - 3 results of 3 for search '"social identity theory"', query time: 0.03s Refine Results
  1. 1
    When customers strike back: examining the impact of psychological contract violation on customers' switching behaviour

    When customers strike back: examining the impact of psychological contract violation on customers' switching behaviour by David Amani

    Published 2023-12-01
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  2. 2
    Identity, social groups and communication

    Identity, social groups and communication by Elirea Bornman

    Published 2022-10-01
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  3. 3
    Driving political issues with political brand storytelling on social media: an online brand persona perspective

    Driving political issues with political brand storytelling on social media: an online brand persona perspective by Helena van Wyk, Charmaine Du Plessis

    Published 2023-07-01
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