Showing 1 - 3 results of 3 for search '"service-dominant logic"', query time: 0.02s Refine Results
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    Mapping the landscape of marketing technology: trends, theories and trajectories in ecosystem research

    Mapping the landscape of marketing technology: trends, theories and trajectories in ecosystem research by Noptanit Chotisarn, Thadathibesra Phuthong

    Published 2025-12-01
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  2. 2
    Service-dominant logic in the hotel industry: Pathway to brand awareness and loyalty

    Service-dominant logic in the hotel industry: Pathway to brand awareness and loyalty by Tanty Sondari, Nur Zeina Maya Sari, Ayke Nuraliati

    Published 2025-02-01
    Subjects: “…Service-dominant logic…”
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    Customer value co-creation practices for community well-being in E-commerce platform: An information-based perspective

    Customer value co-creation practices for community well-being in E-commerce platform: An information-based perspective by Nguyen M. Tuan, Dang T. Doan

    Published 2025-03-01
    Subjects: “…Service dominant logic…”
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