Understanding the Dynamics of consumer behaviour and purchase intentions for Green Cosmetic Products in North India: A Gender-Neutral Approach [version 2; peer review: 2 approved] by Babita Rawat, Ambica Prakash Mani, Dhani Shanker Chaubey, Neha Singh, Aditi Singh

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The influence of unverified news and electronic word-of-mouth on customer satisfaction and purchase intention: An empirical study on the food and beverage industry by Ngoc-Hong Duong, Chi Viet Duong, Thien Kim Nguyen Ba, Bao Tran Tran, Minh Chau Thai

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The Influence of Product Presentation in Online Fashion Retail on Purchase Decisions with Shopping Lifestyle as a Moderating Variable by Zahratul Musyarrofah

Subjects: “…Product Presentation, Shopping Lifestyle, Purchase Decision…”
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The Healthy Supermarket Coach: effects of a nutrition peer-education intervention in Dutch supermarkets on adolescents’ food purchases by Marlijn Huitink, Maartje P. Poelman, Jacob C. Seidell, Jos W. R. Twisk, S. Coosje Dijkstra

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İNTERNET ALIŞVERİŞLERİNDE ALGILANAN RİSKİN SATIN ALMA DAVRANIŞINA ETKİSİ: ANKARA İLİNDE BİR ARAŞTIRMA by Funda Yılmaz, Nil Dal

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TÜRKİYE’DE SATIN ALMA GÜCÜ PARİTESİ HİPOTEZİNİN GEÇERLİLİĞİ: UZUN HAFIZA TESTLERİNDEN KANITLAR by İsmail Çelik, Harun Kaya

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MARKALI ÜRÜN İLE İLGİLİ TÜKETİCİ DÜŞÜNCELERİNİN BELİRLENMESİ ÜZERİNE BİR ARAŞTIRMA by Ebru Onurlubaş, Tuna Şener

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THE MARKET CONCEPT OF THE XXI CENTURY: A NEW APPROACH TO CONSUMER SEGMENTATION by M. I. Sokolova

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Tüketicilerin YouTube Reklamlarına Yönelik Tutumlarının Satın Alma Davranışı Üzerindeki Etkisi by Ersin Diker

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Tüketiciden Tüketiciye E-Ticaret Olanağı Sağlayan Web Sitelerinin Deneyimsel Pazarlama Faaliyetlerinin Tüketicilerin Plansız Satın Alma Davranışlarına ve Tatminlerine Etkisi: Konya... by Esen Şahin, Fatma Kaya

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OTOMOBİL SATIN ALMA PROBLEMİNDE ÇOK KRİTERLİ KARAR VERME YÖNTEMLERİYLE BİR UYGULAMA - AN APPLICATION WITH MULTIPLE CRITERIA DECISION MAKING METHODS IN CAR PURCHASING PROBLEM... by Orhan Ecemiş, Metehan Yaykaşlı

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The Relationship Between Determinants of Shopping Sites and Customer E-Trust, Purchase Intention, Satisfaction, and Repurchase by Mehmet Emin Yaşar, Serhat Ata, Abdülvahap Baydaş

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Does Brand Awareness Influences Purchase Intention? The Mediation Role of Brand Equity Dimensions by Vitor Azzari, Anderson Pelissari

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A hypothesis of 'How Advertising Works' and implications for marketers and advertisers by Brian McMillan

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Enhancing consumer attitudes toward a website as a contributing factor in business success by Juan Miguel Alcántara-Pilar, Francisco Javier Blanco-Encomienda, Mª Eugenia Rodríguez-López, Salvador Del Barrio-García

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Understanding Brazilians’ Intentions in Consuming Sustainable Fashion by Mikaela Daiane Prestes Floriano, Celso Augusto de Matos

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Purchase intention of Millennial Muslims toward B2C e-commerce by Nur Rizqi Febriandika, Luthfiyatillah, Syed Marwan Mujahid bin Syed Azman

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Scale Development on the Effect of Social Media Influencers on Purchase Intention by Murat Selim Selvi, Şermin Önem

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How to Enhance Product Quality, Ad Credibility, and Location on Purchase Decisions by Muhammad Idrus Khisamuddin, Rita Ambarwati, Dewi Komala Sari

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