Application of marketing tools in establishing loyalty in customers of PEKAO S.A. BANK 1st Branch in Rzeszów by Wiesław Szopiński

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CONSUMER BEHAVIOUR ON THE WINE MARKET IN NITRA REGION by Katarína Kleinová, Ľudmila Nagyová, Petra Waldnerová

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Marketing Tools in Modern Higher Education Institution: Tendencies of Research by I. V. Zakharova

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MARKETING RESEARCH IN THE FIELD OF PUBLIC ADMINISTRATION by Viktor Sychenko, Olha Kudyrko

Subjects: “…public administration, marketing, public marketing, marketing research, marketing tools, marketing in public administration, qualitative research.…”
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TOWARDS THE ISSUE ON DEMAND GENERATION IN THE SERVICE MARKET by A. N. Krylov, G. P. Kuzina, A. I. Mozgovoy

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IMPROVEMENT, DEVELOPMENT AND PRACTICAL APPLICATION OF VARIOUS MARKETING TECHNOLOGIES AND INSTRUMENTS TO PROMOTE FOLK CRAFTS by R. Gavva, E. Lozhkomoeva, T. Nechaeva

Subjects: “…improvement and development of marketing tools…”
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Beyond product placement by Bianca Wright

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