Social media influencers: effects of followers' behavior and response to influencers by Anugerah Trisatryo, Nurdin Sobari

Subjects: “…congruence, credibility, influencers, social media, followers…”
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‘A place for everyone who gets it’: by Charlotte Johanne Fabricius

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Impacto del uso de redes sociales e influencers sobre el conocimiento de marca y las ventas de automóviles de marcas emergentes en nuevos mercados by Carlos Antonio Cuervo Sánchez

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Identifying Code-Mixing by Influencers in Captions on Social Media: Instagram by Dewa Ayu Andhina Maretha Putri, Ni Nyoman Padmadewi, Luh Putu Artini

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A mixed methods exploration of self-presentation, authenticity, and role model function on Instagram: perspectives from female influencers in Germany by Daniel Zimmermann, Colleen Schneider, Kai Kaspar

Subjects: “…influencers…”
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Managing Relational Capital for the Sustainability of the Energy Sector in the Social Media by Ana-María Casado-Molina, Célia M.Q. Ramos, Francisco Cabrera

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The health paradoxes of social media influencers by Martin Mileros, Charlotte Norrman, Christina Öberg

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The Shifting Influence: Comparing AI Tools and Human Influencers in Consumer Decision-Making by Michael Gerlich

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How Social Media Influencers Shape Consumer Perceptions and Buying Behavior at Inland Resorts: A Mixed-Methods Inquiry by Christine Mae G. Montenegro, Nenette D. Padilla

Subjects: “…Hospitality and tourism, Marketing, Social media influencers, Mixed-method, Philippines…”
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Do digital influencers successfully contribute to reducing the gap between customers and companies? by Isaac Moreira, Paulo Stenzel, João M. Lopes, José Oliveira

Subjects: “…digital influencers…”
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Mapping Internet Celebrity on TikTok: Exploring Attention Economies and Visibility Labours by Abidin Crystal

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The Attitude of Children and Parents Towards Children Influencers by Izabela Kołaszewska, Agnieszka Kacprzak

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The Role of Partnerships in Supporting COVID-19 Vaccine Uptake Among Migrants: A Qualitative Case Study from Tamil Nadu and Punjab, India by Ankita Meghani, Bharathi Palanisamy, Sunita Singh, Tanya Singh, Natasha Kanagat, Anil Gupta, Kapil Singh, Gopal Krishna Soni

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Creativity and disinformation in artificial intelligence-driven fashion communication by Sigita Kamašauskė, Živilė Sederevičiūtė-Pačiauskienė

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Cognitive authorities of COVID-19 information: educational differences and outcomes of trust in health experts and social media influencers in Finland by Sanna Malinen, Aki Koivula

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Female social media influencers in the Arab Gulf: shaping marketing and advertising on Instagram by Afrah A. Alsalloum, Jason Gainous

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Features of business ecosystems promotion by K. A. Arzhanova, A. S. Kachalova

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Influencers and influencer marketing – indispensable part of the business of modern companies by Diana Karakaš, Hrvoje Zovko

Subjects: “…marketing, influencer, influencer marketing…”
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Women of Influence of Kabale University by Kabale University

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Instagram Kullanıcılarının Online Alışverişlerinde Influencer’ların Etkisi Üzerine Bir Araştırma by Ahmet Eskicumalı, Yıldız Kol

Subjects: “…influencer…”
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