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Beyond Likes and Shares: Unveiling the Sequential Mediation of Brand Equity, Loyalty, Image, and Awareness in Social Media Marketing's Influence on Repurchase Intentions for High-Tech Products.
Published 2024-04-01“… This study aims to investigate the impact of social media marketing activities (SMMA) on repurchase intention (RPI) with the mediating effect of brand equity (BE), Brand loyalty (BL), Brand image (BI), and Brand awareness (BA) on high-tech products. This study utilized a purposive sampling technique. …”
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62
Innovations in Engineering Education and the Role of Professors’ Mentality
Published 2015-01-01Subjects: “…high-tech…”
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63
Unlocking the potential of cacao yield with full sun cultivation
Published 2025-02-01Subjects: Get full text
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64
The Impact of Digitalization on the Efficiency of Investment Activity in the Main Sectors of the Ukrainian Economy
Published 2024-06-01Subjects: Get full text
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65
Marketing analysis of the intelligent urban mobility market
Published 2022-11-01Subjects: Get full text
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66
THE PROBLEM OF ACTIVIZATION OF ECONOMY INNOVATIVE DEVELOPMENT
Published 2019-03-01Subjects: Get full text
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67
An empirical investigation of the underlying factors of recently declining air pollution in China
Published 2025-02-01Subjects: Get full text
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68
Understanding Transferable Supply Chain Lessons and Practices to a “High-Tech” Industry Using Guidelines from a Primary Sector Industry: A Case Study in the Food Industry Supply Chain
Published 2015-01-01“…An interesting alternative for a “high-tech” industry such as composite materials would be to review supply chain lessons and practices in “low-tech” industries such as food. …”
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69
From Fitness Tracking to Augmented Shopping Experience: Perceptions and Use of Mobile Payment among Runners Using Wearable Devices
Published 2021-05-01Subjects: “…high-tech sports wearables…”
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70
IMPROVING QUALITY THROUGH INNOVATIONS: THE ROLE OF VENTURE FINANCING AND HR SUPPORT
Published 2025-03-01Subjects: Get full text
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HIGH TECHNOLOGIES IN AGRICULTURE IN THE DELTA OF THE RED RIVER IN VIETNAM IN THE CONDITIONS OF INNOVATION DEVELOPMENT
Published 2019-12-01Subjects: Get full text
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73
INNOVATIVE DEVELOPMENT OF MANUFACTURING ENTERPRISES: TRENDS AND PROSPECTS
Published 2020-03-01Subjects: Get full text
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74
Method of formation of numerical projection-grid algorithm on basis of «three-dimensional regular element» for calculation of 3D-models of magnetic field in cylindrical coordinate system for synchronous magnetoelectric machines as part of high-tech electrotechnical complexes
Published 2019-12-01“…According to the known distribution of the magnetic field in the regions occupied by the winding current are calculated inductance of the winding, back-EMF, the performance of SMEM PM in the high-tech electrical complex (HTEC).…”
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75
Stagnation and renewable growth of enterprises: an empirical analysis by sectors of the Russian economy
Published 2023-09-01Subjects: Get full text
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76
CREATION AND DEVELOPMENT OF CHEBOKSARY ENGINEERING CENTER FOR TRANSPORT AND AGRICULTURAL MACHINERY: THE PROJECT IMPLEMENTATION
Published 2017-09-01Subjects: Get full text
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77
Development of the it sector in Russia: drivers and stimulation methods
Published 2021-12-01Subjects: Get full text
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78
TRANSFORMATION OF THE DEVELOPMENT OF THE INDUSTRIAL COMPLEX IN THE DIGITAL ECONOMY
Published 2021-04-01Subjects: Get full text
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79
COMBINATION OF BASIC SCIENTIFIC RESEARCH WITH ENGINEERING DEVELOPMENTS
Published 2017-02-01Subjects: Get full text
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80
Modernization of economy of Omsk Region: contribution of Omsk State Technical University
Published 2018-10-01Subjects: Get full text
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