The Influence of Digital Advertising and Brand Awareness on Sales of Micro and Medium Enterprise Products Selling in Southern Borneo by Joe Ananda, Ullyia Akbar, Tina Lestari

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Cultural and Folkloric Reflections in Advertising by Yağmur Dalar

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Bilimsel İletişim Bağlamında “Dijital Reklamcılık” Çalışmalarının Bibliyometrik Analizi by Emrah Başer

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Depoliticizing Transnational Cleavage‐Related Issues Through Social Media Advertising: The 2022 Danish Defense Referendum Campaign by Toine Paulissen, Lien Jansen, Steven Van Hecke

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The Legal Politics of Halal Tourism in Thailand: The Impact of Digital Advertising Interventions on Consumer Intent, Recommendations, and Engagement in the Contemporary Era by Immanuel Ustradi Osijo, Fulgentius Danardana Murwani, Ery Tri Djatmika, Sopiah, Rungarun Boonsayan

Subjects: “…legal politics, halal tourism, digital advertising, consumer engagement, globalization…”
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Predictive Factors of Purchase Behaviors on Facebook by Yezid Alfonso Cancino Gómez, Pedro Mauricio Torres Duque, Laima Catherine Alfonso Orjuela, Lugo Manuel Barbosa Guerrero, Jairo Jamith Palacios Rozo

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Disinformation optimised: gaming search engine algorithms to amplify junk news by Samantha Bradshaw

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Il digitale assente. Nuove e vecchie prospettive del testo pubblicitario by Ruggero Ragonese

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Ambient Advertising in Metaverse Smart Cities by Nikola Vangelov

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Research on the Matching Effect of Social Media Advertising Appeal and Narrative Person: Evidence from China by Yu Jia, Jinyan Yu, Tianyuan Liu, Jiashen Huang, Wenlong Mu, Fengfeng Deng

Subjects: “…digital advertising…”
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Specificity and current trends in the digital advertising development by A. V. Veretyokhin

Subjects: “…digital advertising…”
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Consumer rights and stealth marketing: A comparative socio-legal exploration across developed and emerging economies by Kamran Rasool, Hamid Mahmood, Abdul Rauf, Yuen Yee Yen

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Digital Advertising and Customer Movement Analysis Using BLE Beacon Technology and Smart Shopping Carts in Retail by Zafer Ayaz

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Designing a Digital Advertising Model Using the Integration of Soft Systems Methodology and Critical Systems Heuristics by Zahra Bakhshizadeh, Sina Nematizadeh, Abbas Heydari

Subjects: “…digital advertising model…”
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The Necessity of Digital Advertising Literacy for Turkey in the 21st Century by Hediye Aydoğan

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Metaverse Kapsamında Oyun-içi Reklam Uygulamaları: Sandbox Alpha 2 Örneği by Ece Doğan Erdinç, Sinem Güdüm

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Dijital Reklamda Ücretli Tanıtım Sorunsalı: Tüketicinin Abonelik ile Kaçınma Çabalarındaki Beyhudelik Üzerine Bir Durum Çalışması by Aytaç Burak Dereli

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Sosyal Medya Pazarlamasında Yapay Zekâ Teknolojilerinin Tüketim Alışkanlıkları Üzerindeki Rolü: Kuşaklar Arası Bir İnceleme by Asena Temelli Coşgun, Özge Özkök Şişman

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Türkiye’deki Covid-19 Reklamları: Bilgilendirici ve Dönüşümsel Mesaj Stratejilerinin Kullanımı by Nilay Akgün Akan

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