The Role of Museums in the Process of Creating a Brand City: The Case of Ankara by Burcu Zeybek, İlknur Doğu Öztürk

“…As a result of the study, we found that it is necessary to organize a campaign based on a specific motto to be shared by corporate accounts of museums, personal accounts of visitors, and Instagram content creators to strengthen the positioning of Ankara museums related to the city.…”
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Cross-Cultural Perspectives on Fake News: A Comparative Study of Instagram Users in Greece and Portugal by Evangelia Pothitou, Maria Perifanou, Anastasios A. Economides

“…These findings show that cultural differences affect how people behave on Instagram. Hence, content creators, platforms, and policymakers need specific plans to make online spaces more informative. …”
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Affordances-in-Practice: How Social Norm Dynamics in Climate Change Publics Are Shaped on Instagram and Twitter by Nathalie Van Raemdonck, Ike Picone, Jo Pierson

“…The main findings are that actualizing these affordances on Twitter anno 2023 makes climate discourse sensitive to group-loyalties, whereas on Instagram it makes it dependent on norm leaders in the form of content creators.…”
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UNDERSTANDING EMOTIONAL RESPONSES TO TEXT: A PSYCHOLINGUISTIC INVESTIGATION OF VISUAL INFLUENCES by Yana A. Volkova, Irina V. Vashunina

“…This research sheds light on the dynamics of emotional response to multimedia stimuli and offers valuable considerations for content creators seeking to optimize audience engagement and comprehension. …”
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The influence of social networks on finding and selecting healthcare professionals by Letícia Miquelitto GASPARONI, Vinícius Neves MARCOS, Cláudio Mendes PANNUTI, Sílvia Maria Morales PEREIRA

“…The most valued characteristics in healthcare content creators were reliability, expertise, and the ability to convey messages, with health-related explanations in an easily understandable manner being the preferred type of content. …”
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Blended learning module for universities and extended education programs by Egorova P. Egorova, Anton A. Abashkin, Vladimir G. Mosin

“…Special attention is paid to the issues of monitoring the activities of all participants in the educational process: both students and teachers, as well as content creators, a media group working on its production and maintenance. …”
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Mukbang mania: exploring attitudes and parasocial relationships among viewers by Nurul Hermina, Iwan Kresna Setiadi, Sitti Nur Azmi Fadhlurrahmah

“…Practical implications – The results of this study provide insights for content creators and marketers to pay more attention to visual, auditory, and content variation elements in mukbang to increase audience engagement. …”
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Addressing technology-mediated stigma in sexual health-related digital platforms: Insights from design team members. by Abdul-Fatawu Abdulai, Amanda Fuchsia Howard, Paul J Yong, Leanne M Currie

“…., software engineers, user interface and user experience (UI/UX) designers, content creators, and project managers) who were involved in digital health design projects across two universities in western Canada. …”
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A Novel Framework for Evaluating Television Program Quality and Its Impact on Viewer Satisfaction and Loyalty by Wahyu Sudarmawan, M. Suyanto, Anas Hidayat, Mario A. Birowo, Hosam A. Riyadh, Baligh A. H. Beshr

“…The finding emphasizes that program quality outweighs demographic considerations, suggesting that content creators should prioritize quality improvements over targeting specific demographic groups. …”
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