Editorial: Industry and individuals: branding, labelling, and marketing of food products by Daniel Adrian Gârdan, Daniel Adrian Gârdan, Paweł Bryła, Ionel Dumitru, Iuliana Petronela Gârdan

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Influencer marketing: current trends and prospects by K. A. Arzhanova, G. V. Dovzhik, V. N. Dovzhik

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Self-sampling and self-testing for HIV at a commercial and community-based test provider in the Netherlands: user preferences and usability by I. J. M. Willemstein, O. Shobowale, A. M. Żakowicz, H. Bos, E. L. M. Op de Coul

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CONSUMER ATTITUDES ABOUT USING FAR-UVC DEVICES IN RETAIL STORES TO MITIGATE COVID-19 TRANSMISSION by Joshua Fogel, Ethan Cai

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Design and validation of consumer behavior model based on user-generated content in the banking industry by Sepahdar Rahnama, Marzieh ZendehDel, Mir Hadi Moazen Jamshidi

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Sociodemographic Factors Associated with Purchasing Frozen, Fresh, Canned, and Dried Produce in a Nationally Representative Sample of United States Households by Graham E Bastian, Joslyn K Russell, Annie J Roe, Raveen Rani

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Global Perspectives on Laptop Features: A Sentiment Analysis of User Preferences in Developed and Developing Countries by Mehrdad Maghsoudi, Mohammadreza Bakhtiari, Hamidreza Bakhtiari

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The Impact of AI-Enhanced Digital Marketing Strategies on Consumers’ Purchase Intention for Lifestyle Products by Ali Ghufran, Waqar Ahmad

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Exploring the state-of-the-art of halal food research using latent Dirichlet allocation by Abderahman Rejeb, Karim Rejeb, Imen Zrelli

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TÜKETİCİLERİN ALIŞVERİŞ MERKEZİ ZİYARETİ VE DAVRANIŞI: ÜNİVERSİTE ÖĞRENCİLERİ ÜZERİNE BİR ARAŞTIRMA by Banu Di̇ncer, Caner Di̇ncer

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TENDENCIES OF CHANGES IN MARKET BEHAVIOURSOF PHYSICALLY DISABLED CONSUMERS by Magdalena Maciaszczyk

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TÜKETİCİLERİN ALIŞVERİŞ MERKEZİ ZİYARETİ VE DAVRANIŞI: ÜNİVERSİTE ÖĞRENCİLERİ ÜZERİNE BİR ARAŞTIRMA by Banu Dincer, Caner Dincer

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Segmentation of current and potential investors in retirement plans to retain and capture customers by Ronaldo Andrade Deccax, Carlos Heitor Campani

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Patients’ preferences on atopic dermatitis skincare and social media use: a qualitative study by Roxana Mazilu, Stefanie Ziehfreund, Stephan Traidl, Alexander Zink

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Specifics of consumer behavior in modern Russia by O. B. Anikin, V. S. Makhonina

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DIGITAL MARKETING: CONSUMER BEHAVIOR by G. V. Butkovskaya, A. V. Statkus

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Push and pull motivations of Brazilian travel lovers by Gisele de Araujo Pereira, Marlusa Gosling

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PAZARLAMA ARAŞTIRMALARINDA YENİ BİR EĞİLİM OLARAK NÖROPAZARLAMA: TÜRKİYE’DE NÖROPAZARLAMA ALANINDA YAPILAN AKADEMİK ÇALIŞMALARA YÖNELİK BİR İNCELEME by Berkant Yılmaz

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Inflation in Orange Juice Prices and Consumer Responses by Sungeun Yoon, Marisa Zansler, Lisa House

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Consumer attitudes and behavior towards organic products: Evidence from the Lithuanian market by Lina Pilelienė, Vilma Tamulienė

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