Development of an insurance industry image assessment index by O. I. Larina, N. V. Moryzhenkova

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ÇOCUKERKİL AİLE SİSTEMİNDE SATIN ALMA DAVRANIŞI by Selda Başaran Alagöz

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Can green attitude complement the influence of green marketing on green purchase intention for fast food products? by Hermanto Hermanto, Astuti Widji, Sugito Pudjo, Triatmanto Boge

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Advertising credibility across media channels by Yolanda Jordaan, Lené Ehlers, J.M. Grové

Subjects: “…Generation Y consumers…”
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MARKETING APPROACHES TO CUSTOMER EXPERIENCE MEASUREMENT AND EVALUATION by A. Serzhantov, M. Orlova

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Kimler, Neden Organik Gıda Satın Alıyor? Bir Alan Araştırması by Sabahattin Çelik

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ERGENLERDE TÜKETİCİLİK BİLİNÇ DÜZEYİ ÜZERİNE BİR İNCELEME by Seher Ersoy, M. Hamil Nazik

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TÜKETİCİLERİN ALIŞVERİŞLERİNDE HEDONİK, FAYDACI VE GÖSTERİŞÇİ TÜKETİM DAVRANIŞLARI HAKKINDA BİR ARAŞTIRMA by Nil Esra Dal, Ayşe Akbaba

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Consumer Practices at the Junction of the Digital Era and COVID 19 in Ali Mendjeli New Town, Constantine, Algeria by Boudechiche Yasmine, Bouchareb Abdelouahab

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The law of the single price within one country: the example of Benin by N.C.C. Vikou

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TÜKETİCİ ETNOSENTRİZMİ: BEYAZ EŞYA VE İÇECEK SEKTÖRLERİNDE KARŞILAŞTIRMALI BİR SAHA ARAŞTIRMASI by T. Şükrü Yapraklı, Ercan Keser

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GÖSTERİŞÇİ TÜKETİMİN VE MOTİVASYONLARININ YAŞ KUŞAKLARI EKSENİNDE İNCELENMESİ by Mehmet Yağcı, Cansu Tor-kadıoğlu

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A Qualitative Study on Consumption Motivations in Turkish Marriage Rituals by Elif Boyraz, Çiğdem Aliçavuşoğlu

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ONLINE RETAIL FOOD SHOPPING DURING THE COVID-19 PANDEMIC PERIOD by Ahmet Buğra Hamşıoğlu, Serhat Karaoğlan

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Researching the factors and benefits in increasing the use of AI color cosmetics by Ezni Balqiah, Ginsi Trianesti

Subjects: “…body esteem, price sensitivity, social media addiction, artificial intelligence color cosmetic usage, trust in artificial intelligence, ewom engagement, consumer satisfaction…”
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Conjunctural fluctuations in the Russian economy by T. I. Gordievich, P. V. Ruzanov

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Modeling Multimedia Ad Exposure: The Role of Low-Level Audiovisual Features by Urban Burnik, Andrej Kosir, Gregor Strle

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Etnosentrik Eğilim Bağlamında Yerli Üretim Logosunun Satın Alma Niyeti Üzerindeki Rolü by Mevlüt Sedat Dönmez

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Genç Tüketicilerde Etkili Kişi Algısı: Sosyal Medyadaki Pazarlama İletişimi Uygulamalarına Sosyal Karşılaştırma Perspektifinden Bir Bakış by Selçuk Bazarcı, Uğur Bakır, Murat Çelik

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SOSYAL MEDYA KULLANIMININ MARKA BAĞLILIĞI VE TÜKETİCİ YENİLİKÇİLİĞİ ÜZERİNDEKİ ETKİSİNDE GELİŞMELERİ KAÇIRMA KORKUSUNUN ARACILIK ROLÜ by Ümit Arklan, Nilgün Tuzcu

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