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    Unveiling the path to university students' advocacy intention: exploring the intriguing gender moderation

    Unveiling the path to university students' advocacy intention: exploring the intriguing gender moderation by Abdelhamid K. Abdelmaaboud, Ana Isabel Polo Peña, Abeer A. Mahrous

    Published 2025-02-01
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    Genç Tüketicilerde E-Ticaret Sitelerine Yönelik Marka Güveni ve Tüketici-Marka Özdeşleşmesinin Marka Evangelizmi Üzerine Etkisi

    Genç Tüketicilerde E-Ticaret Sitelerine Yönelik Marka Güveni ve Tüketici-Marka Özdeşleşmesinin Marka Evangelizmi Üzerine Etkisi by Özlem Özdemir Süzer, Sena Altın

    Published 2023-07-01
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