Showing 1 - 20 results of 578 for search '"advertising"', query time: 0.05s Refine Results
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    Contemporary Advertising / by Bovée, Courtland L.

    Published 1989
    Subjects: “…Advertising. 8453…”
    View in OPAC
    Book
  3. 3

    Contemporary Advertising / by Arens, William F.

    Published 2006
    Subjects: “…Advertising. 8453…”
    Publisher description
    Table of contents only
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    Book
  4. 4

    Advertising and Promotion : by Hackley, Chris

    View in OPAC
    Book
  5. 5

    Introduction to advertising : understanding and managing the advertising process / by Mogaji, Emmanuel

    Published 2021
    Subjects: “…Advertising. 8453…”
    View in OPAC
    Book
  6. 6

    The psychology of advertising / by Fennis, Bob Michaël, 1968-, Stroebe, Wolfgang

    Published 2021
    Subjects: “…Advertising Psychological aspects. 12017…”
    View in OPAC
    Book
  7. 7

    Creativity and advertising : affect, events and process / by McStay, Andrew, 1975-

    Published 2013
    Subjects: “…Advertising. 12197…”
    View in OPAC
    Book
  8. 8

    Advertising and promotion : George E. Belch, MIchael A. Belch by Belch, George E.

    Published 2024
    Subjects: “…Business marketing Advertising and promotions 13992…”
    View in OPAC
    Video
  9. 9

    Comparitive advertising by Vanessa Bloom

    Published 2022-11-01
    Subjects: “…Association of Advertising Agencies…”
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    Article
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    Emotional political advertising by Lynnette Fourie, Johannes Froneman

    Published 2022-10-01
    Subjects: “…advertisements…”
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    Article
  12. 12

    PECULIARITIES OF ADVERTISING IN E-COMMERCE by I. Soklakova, I. Surat

    Published 2018-05-01
    Subjects: “…advertising…”
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    Article
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    Television advertising to young children by T. Cardwell-Gardner Cardwell-Gardner, J.A. Bennett

    Published 2022-10-01
    “…Currently, little is known about how children view television advertising messages directed at them, or the advertising formats that appeal to them. …”
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    Article
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    Integrated advertising, promotion & marketing communications / by Clow, Kenneth E.

    Published 2022
    Subjects:
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    Book
  17. 17

    Advertising and Promotions in the US Green Industry by Hayk Khachatryan, Alicia Rihn, Marco A. Palma, Charles R. Hall

    Published 2014-09-01
    “… US firms that sell nursery and garden products have become more interested in effective advertising and promotion strategies. A major question for these green industry firms is how to stimulate additional sales. …”
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    Article
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    The concept of advertising media in the digital marketing by D. A. Khokhlov

    Published 2022-11-01
    Subjects: “…advertising media…”
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    Article
  20. 20

    Perception of Advertisement in Visegrad Four Countries by Veronika Gašparíkov, Ľudmila Nagyová, Beáta Rizovová

    Published 2011-06-01
    “…The presented paper provides results of survey conducted within Visegrad Four countries that was aimed to find out differences among young people in the field of advertisement perception. There were almost no statistically significant differences just in the area of Internet advertisement effectiveness where the first position of making electronic purchases due to Internet advertisement is held by Polish respondents.…”
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    Article