A imagem da política: implicações das propagandas políticas nas escolhas eleitorais no Rio de Janeiro by Mariana Lopes Alves, Sérgio da Silva

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L’eau des riches by Fabienne Wateau

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Virtual reality as a way to good business by Mošorinski Predrag

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The role played by gender, household income and age in factors contributing to consumers’ attitudes towards short message service advertisements by Michael Humbani, Yolanda Jordaan

Subjects: “…short message service advertisements…”
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The Perceptions of Overweight and Obese Individuals Regarding Weight-Loss Dietary Supplement Advertisements: A Pilot Cross-Sectional Survey by Nik Nur Anis Ilyany Zamzuri, Nor Elyzatul Akma Hamdan, Nurul Ashikin Jamludin, Mohammad Suhaidi Shaari, Nur Syazwani Taridi, Mohd Shahezwan Abd Wahab, Janattul Ain Jamal

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« Preface, or Advertisement (call it which you please) » : les enjeux de l’intitulé de quelques préfaces auctoriales by Maxime Leroy

“…Does it make a difference to call them prefaces, advertisements, forewords or notices? Why did George Eliot write a prelude to Middlemarch but an introduction to Felix Holt? …”
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To Be Real, or Not To Be Real, That Is The Question: A Content Analysis of Augmented Reality Articles in Advertising and Marketing Journals from 2017 to 2021 by Damla Karşu Cesur

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TARİHSEL REKLAMLARIN SOSYO-EKONOMİK VE KÜLTÜREL AÇIDAN YANSITTIKLARI: 1938 YILINDA HATAY GAZETESİ’NDE YAYINLANAN REKLAMLARIN İÇERİK ANALİZİ by Tülin Ural, Olcay Özkaya Duman, Oğuz Oypan

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Features of using artificial intelligence in companies’marketing communications by K. A. Arzhanova, L. D. Pisklakova

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Manipulation in the world of marketing by Kristina Ljubičić, Tina Vukasović

Subjects: “…manipulative advertising, manipulative techniques, false arguments, emotional persuasion, conscious consumer, conscious advertising…”
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Hazır Gıda ve İçecek Reklamları Neye Odaklanıyor? Kristal Elma Ödüllü Reklamlar Üzerinden Bir Analiz by Aslıhan Zenginbaş

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ÜRÜN REKLAM-TANITIMI AÇISINDAN GAZETELERDEKİ OTOMOBİL REKLAMLARININ İNCELENMESİ (1994 YILI HÜRRİYET, MİLLİYET, SABAH GAZETELERİ ÖRNEĞİ) by Metin Kasım

Subjects: “…advertising…”
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The Future of Public Relations, Advertising and Journalism: How Artificial Intelligence May Transform the Communication Profession and Why Society Should Care? by Nilüfer Türksoy

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Hervé Lanotte, Investissements publicitaires et choix contractuels d’approvisionnement : les clés d’une gouvernance « coopérative » dans la filière des vins de Champagne by Hervé Lanotte

Subjects: “…Dynamics of advertising…”
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TECHNIQUES FOR BLOGGERS WORKING WITH A MALE TARGET AUDIENCE ON THE EXAMPLE OF RUSSIAN BLOGGER DMITRY “GOBLIN” PUCHKOV by L. G. Akhmaeva

Subjects: “…advertising…”
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The relationship between perceptions toward advertising and consumption of energy-dense nutrient-poor foods among adults in the United States: results from a national survey by Chan L. Thai, Jacqui Villarreal, Jacqueline A. Thai

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The Effect of Creating a Sense of Individual and Collective Psychological Ownership of the Brand in Online Communities on Buying Behavior and Online Word-of-Mouth Advertising by Yazdan Shirmohammadi, Jahan Rajabi

Subjects: “…word-of-mouth advertising…”
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FİNANSAL PERFORMANS İLE REKLAM FAALİYETLERİ ARASINDAKİ İLİŞKİ: TÜRKİYE’DEKİ MEVDUAT BANKALARI ÜZERİNE BİR ARAŞTIRMA by Mustafa Koç, Gülfen Tuna

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Sürdürülebilirlik ve Kurumsal Reklam İlişkisi Bağlamında Göstergebilimsel Bir Analiz by Mert Susur, Ömer Aydınlıoğlu

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Effective Marketing Strategy: Analysis of Advertising Appeals and Nct Dream Brand Ambassadors Through Brand Image Mediation on Somethinc Product Purchase Intention by Tarisya Adzani Sunandika, Arry Widodo

“…The aim of this research is to determine the influence of advertising appeals and brand ambassadors on purchase intention with brand image as an intervening variable in certain consumers aged 17-25 years in Bandung City. …”
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