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    Healthy connections: Crafting compelling healthcare marketing strategies by El Khair Riat, Aini Qurratul

    Published 2024-01-01
    “…The most fruitful affiliation or institutional source for healthcare marketing was University Sains Malaysia. Top 5 most productive authors contributing to the field of healthcare marketing were Bellio et al, Buccoliero et al, Djakeli et al, Ghinita et al and Harrison et al. …”
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