GUIDELINES FOR THE SERVICE QUALITY DEVELOPMENT OF SMALL BOUTIQUE HOTELS THAT ATTRACT DOMESTIC WORKCATION TOURISTS: THE CASE OF PATTAYA CITY, THAILAND by Chayapoj LEE-ANANT, Phornprom RUNGREAUNG

“…The findings give valuable insights for tourism stakeholders to cater domestic workcation tourists in response to the blooming of small boutique hotels in Pattaya, Thailand and other equivalent areas. …”
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