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Showing 1 - 20 results of 43 for search '"Journal of Marketing and Consumer Behaviour in Emerging Markets"', query time: 0.10s Refine Results
  1. 1
    The Mobile Shopping Engagement: Surveys’ Review and Empirical Study

    The Mobile Shopping Engagement: Surveys’ Review and Empirical Study by Eftychia Gkiolnta, Vaggelis Saprikis, Maro Vlachopoulou

    Published 2017-01-01
    “…Journal of Marketing and Consumer Behaviour in Emerging Markets…”
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  2. 2
    .#isoverparty. The Consequences of Brand Boycotts for Brands in the Social Media Environment After Russia’s Invasion in Ukraine

    .#isoverparty. The Consequences of Brand Boycotts for Brands in the Social Media Environment After Russia’s Invasion in Ukraine by Katarzyna Sanak-Kosmowska

    Published 2023-01-01
    “…Journal of Marketing and Consumer Behaviour in Emerging Markets…”
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  3. 3
    Using the SERVQUAL model to evaluate the quality of services for a farm school store

    Using the SERVQUAL model to evaluate the quality of services for a farm school store by Michael C. Handrinos, Dimitrios Folinas, Konstantinos Rotsios

    Published 2015-01-01
    “…Journal of Marketing and Consumer Behaviour in Emerging Markets…”
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  4. 4
    Would You Pay an Insta-doctor a Visit? Social Media Personal Brands and Young Consumer Perception

    Would You Pay an Insta-doctor a Visit? Social Media Personal Brands and Young Consumer Perception by Małgorzata Szwed

    Published 2024-01-01
    “…Journal of Marketing and Consumer Behaviour in Emerging Markets…”
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  5. 5
    Bringing Children into the Sociology of Consumption: A Symbolic Consumption Perspective

    Bringing Children into the Sociology of Consumption: A Symbolic Consumption Perspective by Belinda Senooane, Johannes Wiid

    Published 2023-01-01
    “…Journal of Marketing and Consumer Behaviour in Emerging Markets…”
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  6. 6
    Economic Analysis of Charitable Donations

    Economic Analysis of Charitable Donations by Moon Young Kang, Byungho Park, Sanghak Lee, Jaehwan Kim, Greg Allenby

    Published 2016-01-01
    “…Journal of Marketing and Consumer Behaviour in Emerging Markets…”
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  7. 7
    Antecedents of Word-of-Mouth Communication and Purchase Intention on Facebook

    Antecedents of Word-of-Mouth Communication and Purchase Intention on Facebook by Bogdan Anastasiei, Ana Raluca Chiosa

    Published 2018-01-01
    “…Journal of Marketing and Consumer Behaviour in Emerging Markets…”
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  8. 8
    Sharing Economy: Why the Turkish consumers use Airbnb?

    Sharing Economy: Why the Turkish consumers use Airbnb? by Volkan Yakin, Ayşe İdil Kacar, Canan Ay

    Published 2017-01-01
    “…Journal of Marketing and Consumer Behaviour in Emerging Markets…”
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  9. 9
    Customers’ Perceptions as an Antecedent of Satisfaction with Online Retailing Services

    Customers’ Perceptions as an Antecedent of Satisfaction with Online Retailing Services by Peter Misiani Mwencha, Stephen Makau Muathe

    Published 2018-01-01
    “…Journal of Marketing and Consumer Behaviour in Emerging Markets…”
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  10. 10
    Procedure for Assessing the Investment Attractiveness of Foreign Markets. Comparative Analysis of Former USSR Countries

    Procedure for Assessing the Investment Attractiveness of Foreign Markets. Comparative Analysis of Former USSR Countries by Andranik Muradyan

    Published 2020-01-01
    “…Journal of Marketing and Consumer Behaviour in Emerging Markets…”
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  11. 11
    The Role of Augmented Reality in Improving Brand Attitude Through Perceived Enjoyment

    The Role of Augmented Reality in Improving Brand Attitude Through Perceived Enjoyment by Widyastuti Widyastuti

    Published 2024-01-01
    “…Journal of Marketing and Consumer Behaviour in Emerging Markets…”
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  12. 12
    The Environmentalist Movement in the World and Environmental Studies in the Marketing Literature

    The Environmentalist Movement in the World and Environmental Studies in the Marketing Literature by Bilge Nur Öztürk

    Published 2021-01-01
    “…Journal of Marketing and Consumer Behaviour in Emerging Markets…”
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  13. 13
    Is Your Purchase Intention Infl uenced by Irrational Factors? An Investigation of Fashion Industry

    Is Your Purchase Intention Infl uenced by Irrational Factors? An Investigation of Fashion Industry by Muhammad Tahir Jan, Ahmed Mohamed Hamed Aly Abouzaid, Nadeem, Tashpia Hossain

    Published 2020-01-01
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  14. 14
    Conversion Attribution: What Is Missed by the Advertising Industry? he OPEC Model and Its Consequences for Media Mix Modeling

    Conversion Attribution: What Is Missed by the Advertising Industry? he OPEC Model and Its Consequences for Media Mix Modeling by Arkadiusz Zaremba

    Published 2020-01-01
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  15. 15
    Gamifying Questions by Adding Context in the Creative Development Marketing Research

    Gamifying Questions by Adding Context in the Creative Development Marketing Research by Michał Ścibor-Rylski

    Published 2025-01-01
    “…Journal of Marketing and Consumer Behaviour in Emerging Markets…”
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  16. 16
    Symbolic and Affective Motives, Constraints and Self-Effi cacy among Romanian Car Buyers

    Symbolic and Affective Motives, Constraints and Self-Effi cacy among Romanian Car Buyers by Madalina Balau

    Published 2019-01-01
    “…Journal of Marketing and Consumer Behaviour in Emerging Markets…”
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  17. 17
    Nostalgia and Culture: The Relationship Between Indicators of Acculturation and Nostalgia

    Nostalgia and Culture: The Relationship Between Indicators of Acculturation and Nostalgia by Borsali Awicha Amina, Benhabib Abderrezak

    Published 2018-01-01
    “…Journal of Marketing and Consumer Behaviour in Emerging Markets…”
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  18. 18
    Brand Love and Brand Forgiveness: An Empirical Study in Turkey

    Brand Love and Brand Forgiveness: An Empirical Study in Turkey by Merve Yanar Gürce, Petek Tosun

    Published 2022-01-01
    “…Journal of Marketing and Consumer Behaviour in Emerging Markets…”
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  19. 19
    Viral Marketing – The Case of Turkey

    Viral Marketing – The Case of Turkey by Hanna Lewicka

    Published 2017-01-01
    “…Journal of Marketing and Consumer Behaviour in Emerging Markets…”
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  20. 20
    The determinants of Polish movies’ box office performance in Poland

    The determinants of Polish movies’ box office performance in Poland by Natalia Gmerek

    Published 2015-01-01
    “…Journal of Marketing and Consumer Behaviour in Emerging Markets…”
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